Press kit
Official information and brand material for journalists and media partners.
HOTELO Overview
HOTELO is the smart direct-booking platform designed to transform Greek hospitality into a global superpower.
Created by hospitality professionals, for hospitality professionals, it empowers small hotels, villas, and management companies with the tools they need to grow with fair commissions, full control, and significantly increased profitability.
The platform brings together:
- a modern, conversion-ready website
- a high-performance direct booking engine
- secure 3D-Secure online payments
- a professional hospitality services marketplace
- smart automation technology
…all inside one unified hospitality ecosystem.
Brand Identity
Primary Colors
HOTELO Blue: #003F80
HOTELO Yellow: #FFD32D
Brand Style
Clean, professional, optimistic, modern.
Built on the core values of: transparency, simplicity, technology, and authentic Greek hospitality.
Logotype
The official HOTELO logo is available in full-color, monochrome, and inverted versions. (Final assets will be included in the full media kit at launch.)
Platform Highlights
- Direct Booking Engine powered by the WebHotelier API
- Conversion-optimized website for every property
- Secure payments via Stripe (3D-Secure, automated refunds & payouts)
- 2–5% commission — up to 80% lower than major OTAs
- Marketplace of professional hospitality services
- Local support tailored to the needs of Greek properties
- Built by real hospitality professionals with hands-on industry experience
Official Messaging
The core brand statement:
“The smart platform that transforms Greek hospitality into a superpower.”
Messaging pillars:
- Empowerment
- Cost Efficiency
- Hospitality-Driven
- Technology-Enabled
- Authentically Greek
Press Contact
For interviews, statements, or media inquiries: press@hotelo.gr
Status Note
This is an early-stage press kit.
Full media assets (high-resolution logos, UI screenshots, photography, and video) will be released with the official launch of hotelo.gr.

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